Understanding PEST Analysis for Strategic Development
Posted by John Puttick in Apr, 2024
In the realm of business strategy development, PEST analysis plays a crucial role in providing a comprehensive understanding of the external macro-environment in which an organization operates. PEST analysis is an acronym for Political, Economic, Social, and Technological factors that are often considered when creating business strategies. Here’s a detailed exploration of this essential concept.. […]
Category: BSBSTR602
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Industry Professor John Puttick significantly shaped Australia’s IT sector by founding GBST Holdings, which processes about half of the Australian Stock Exchange transactions. He pioneered key enterprise system development techniques and project management methods. As an Adjunct Professor at the University of Queensland and Chair of QUT’s Faculty Development Committee, he has influenced academic programs and IT education. His career blends intense business involvement with substantial contributions to community and education
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